Why a Strategic Market Entry Study Is Your Most Valuable First Step into Latin America’s MedTech Landscape

For many medical device manufacturers, Latin America represents one of the most exciting growth opportunities in the world. The most successful MedTech companies today are approaching LatAm with a new mindset: evidence-based market entry, where decisions are driven by data, validated by in-market insights, and aligned with real buyer behavior.

Consejos para Asegurar Nuevas Representaciones de Productos en la Industria de Dispositivos Médicos

Distributors

Ampliar tu portafolio con nuevas representaciones de productos es una oportunidad emocionante, pero ganarse la confianza de un fabricante requiere preparación, profesionalismo y comunicación estratégica. Aquí tienes consejos prácticos para destacarte y construir alianzas duraderas.

When Expanding to LatAm Goes Wrong: Common Mistakes & How to Avoid Them

Manufacturer

Expanding into Latin America offers tremendous growth opportunities for medical device manufacturers, but not every market entry goes as planned. Here are some of the most common pitfalls and how medikana ensures your success.

COFEPRIS Fast-Track Pathway: A New Opportunity to Accelerate Market Entry for Medical Devices in Mexico

Manufacturer

COFEPRIS introduce a Fast-Track Pathway that speed up medical device registration in Mexico. Devices already approved by global regulators can access the Mexican market through a streamlined process.

What Do I Need to Get Started With medikana?

Manufacturer

You don’t need to know the LATAM market. You don’t need local partners. You don’t need to understand the regulatory pathways. That’s our job.To begin working together, you only need the fundamentals, and...

What Makes a Strong Manufacturer–Distributor Partnership in the Medical Device Industry

Manufacturer

Strong manufacturer–distributor partnerships in Latin America thrive on trust, shared strategy, and long-term collaboration—where manufacturers provide regulatory and marketing support, and distributors actively drive market adoption.

Cómo Conectar con Fabricantes de MedTech Preparados para LatAm

Distribuidor

Distribuidores en LatAm necesitan fabricantes con productos viables y listos para el mercado. Con la estrategia correcta, pueden acceder a opciones pre-validadas, reduciendo riesgos y acelerando la comercialización.

Strategies for Launching Innovative Medical Devices in Latin America

Manufacturer

Even the most innovative medical devices can thrive in Latin America—with the right distributor, training strategy, and regulatory support—Medikana helps manufacturers turn “too new for this market” into a successful regional launch.

Best Practices to Enter the LatAm MedTech Market

Manufacturer

LatAm offers significant growth potential for medical device manufacturers, but entering this market requires navigating unique challenges. From regulatory complexities to finding the right distribution partners, preparation is key. Here’s a guide to best practices for successfully entering the LatAm market.

LatAm Market Entry Essentials

Manufacturer

Expanding into new markets is always an exciting opportunity for growth, but entering the LatAm MedTech market comes with unique challenges and opportunities. For manufacturers looking to make a successful entry, understanding the essentials can make all the difference.

Stats That Highlight LatAm's Medtech Market Potential

Manufacturer

Exploring some of the most exciting statistics about the healthcare and medical device markets in Latin America.

Emerging Technologies and Trends in LatAm Healthcare: The medikana Perspective

Manufacturer

Healthcare in Latin America is changing fast, driven by new digital innovations and technology. Here at medikana, we're keeping a close eye on these changes as they move healthcare from a basic service to something more personal and focused on each patient.

Blog

Why a Strategic Market Entry Study Is Your Most Valuable First Step into Latin America’s MedTech Landscape

Consejos para Asegurar Nuevas Representaciones de Productos en la Industria de Dispositivos Médicos

When Expanding to LatAm Goes Wrong: Common Mistakes & How to Avoid Them

COFEPRIS Fast-Track Pathway: A New Opportunity to Accelerate Market Entry for Medical Devices in Mexico

What Do I Need to Get Started With medikana?

What Makes a Strong Manufacturer–Distributor Partnership in the Medical Device Industry

Cómo Conectar con Fabricantes de MedTech Preparados para LatAm

Strategies for Launching Innovative Medical Devices in Latin America

Best Practices to Enter the LatAm MedTech Market

LatAm Market Entry Essentials

Stats That Highlight LatAm's Medtech Market Potential

Emerging Technologies and Trends in LatAm Healthcare: The medikana Perspective